01 January 2011

The Company of Woonjin Coway

Woongjin Coway is the top consumer and household electronics company in Korea. Since it establishment in 1989, we have taken the lead in expanding and advancing the market.Having won recognition for its products and service quality both at home and abroad, Woongjin Coway started to diversity its product portfolio in the mid-1990s to become a household electronics company in real sense.

The company has extended its product lineup from water filtration appliances to air purifiers, bidets, water softeners and food waste disposers, which improve the quality of our customers' lives and preserve the environment.

In the time since its establishment, Woongjin Coway has consistently grown while maintaining transparency an ethics management principles. In 1998, we introduced a rental business model for the first time in the industry and provide before sales service by service representative call "Cody". As a result, Woongjin Coway has topped the Gallup polls recent years in terms of market share, customer satisfaction and brand awareness.Since mid-2000s, the company has actively made forays into the global market to become a leading global household electronics company, while strengthening our domestic position.

As present, we operate five overseas subsidiaries which is Malaysia was one of it, one branch and a logistics center in Netherlands, and continue to increase exports and build a strong foundation for sustainable growth. In particular, from 2009, we have bolstered our position as a sustainable company by focusing on green management, thereby implementing customer value management and contributing to the sustainable development of humankind. 

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